IVE and Pepsi's collaboration song "SUMMER FESTA" music video released

IVE and STARSHIP Entertainment, in partnership with Pepsi through the "2024 Pepsi Campaign," have released the music video for IVE's new song "SUMMER FESTA" on various music streaming sites.

"SUMMER FESTA" is a disco pop genre track characterized by modern vocal vibes, funky guitar, and groovy bass sounds. With a simple yet rhythmic beat, the refreshing summer charm is enhanced by the diverse voices of the members.

IVE, who previously participated in Pepsi campaigns individually, notably with the collaboration song "I WANT" in the "2023 Pepsi Campaign," continues to enjoy popularity even a year after its release, dominating various music charts.

In 2024, IVE collaborates once again with Pepsi in full force, conveying the product's crisp coolness with confident energy.

IVE and Pepsi's collaboration song "SUMMER FESTA" music video released

IVE and Pepsi's collaboration song "SUMMER FESTA" music video released

Netizen comments

1. To put it mildly, it's divine! It makes you think how great summer is with such a song that's refreshing and has amazing visuals, just as expected of IVE.

2. I really like this calm melody that feels different from "I WANT".

3. But seriously, Won Young's appearance is really, really pretty, but even more so now.

4. Gaeul dances well and sings well, and she's a complete beauty.

5. Why isn't Gaeul rapping, I really liked her thick rap in 'I WANT' last time Please rap next comeback.

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