NewJeans has released the music video for the track "Bubble Gum" from their double single "How Sweet"

NewJeans has released the music video for the track "Bubble Gum" from their double single "How Sweet".

NewJeans has released the music video for the track "Bubble Gum" from their double single "How Sweet"

The music video for "Bubble Gum" begins with Haein's bright and refreshing visuals, saying, "Today, I'll teach you how to make soap bubbles." Then, the videotape plays, and the blurry footage, reminiscent of camcorder recordings, evokes a sense of nostalgia. From start to finish, NewJeans' natural charm is seamlessly incorporated into the music video.

NewJeans kicked off their activities in Korea on May 24th and will debut in Japan on June 21st with the double single. Additionally, they plan to hold a large-scale fan meeting at the Tokyo Dome on the 26th and 27th.

NewJeans has released the music video for the track "Bubble Gum" from their double single "How Sweet"

Netizen comments

1. The fashion concept for this song is all so much my style, As expected of NewJeans.

2. It's beautiful yet sad. It's refreshing yet poignant. Youth is fleeting like a bubble, both fleeting and precious. Perhaps the reason the music video feels sad is because I'm in my 40s?

3. This isn't even the title track, yet it's skyrocketing in popularity, Indeed, it's NewJeans.

4. The music video director said this video is just them genuinely having fun. That's why it feels so natural and precious.

5. The unique sensibility of NewJeans is not something that can be imitated by just following along, Only NewJeans can produce it.

6. I came back after watching the behind-the-scenes footage, It's truly the best healing, NewJeans.

7. As expected, NewJeans is unparalleled,,, No matter how hard others try to imitate, can they imitate this mood, atmosphere, and sense?

8. This music video seems to just capture NewJeans playing in their daily lives, rather than being directed.

9. I really want to help NewJeans no matter what. There must be a lot of people like that, I bought an idol album for the first time in my life.

10. However NewJeans may be, I will love NewJeans.

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